Apple's Tim Cook Says the $999 iPhone X Is a 'Value'

Apple's Tim Cook Says the $999 iPhone X Is a 'Value'

The improvements in the 8s over the previous generation of iPhones and their pricing under $1,000 will be attractive to many Apple users, said Andreas Scherer, managing partner at Salto Partners. Iris scanning, for instance, commonly uses near-infrared illumination, which the iPhone X has (such a feature is already included in the aforementioned Samsung handset). "In one day we can make AR available for hundreds of millions of people". The same for the iPhone X is just 41.84%.

Cook also spoke about the consumer fears over Face ID. Its tests showed the iPhone 8-Plus outperforming the 7-Plus by 67% when running the 3DMark IS graphics benchmark, by 28% when running the popular Geekbench 3 CPU benchmark in single-core mode and by 84% when running Geekbench 3 in multi-core mode.

Apple's iPhone X, announced last week, will be available in November 3.

From the Camera app, swipe between modes until you land on Portrait.

Apple's new Series 3 smartwatch starts shipping this Friday, and the biggest feature change between last year's model and this new Watch is that it has built-in cellular capabilities.

TrueDepth also powers Animoji, a new feature which creates fun, animated emojis by recording the user's facial expressions that can be sent to others via messages.

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Jain says it's conceivable that smartphones will eventually include sensors for face, iris, and fingerprint recognition-a rarity now.

Reviews of the Apple iPhone 8 and iPhone 8 Plus hit Tuesday morning and there seems to be one common theme: hold off for the iPhone X.

"Yeah. Apple has never been about selling the most of anything". There are different ways to perform facial recognition, but generally the accuracy of it depends on factors such as the quality of the image of your face at authentication time, light conditions, time between the enrollment image and verification, and visibility of occluding objects like a scarf or sunglasses.

"Had Apple not announced the X when it did, the iPhone 8 would be an easy choice for upgraders and about the same amount of take-it-or-leave-it talk by early adopters that we saw at the launch of the iPhone 7", Panzarino said.

It all looked very promising in our demo, but we'll need to live with it for a while to see how well Siri really knows us. It's raised plenty of eyebrows, and Apple certainly wasn't keen to highlight the cost during the launch event last week. It comes with a 5.8-inch screen that almost covers its face and no physical home button.

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